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| Custom-Designed T-Shirts |
I have a sneaking suspicion that I’m probably not the only
one with a dresser drawer full of t-shirts I received either as a free giveaway
at an event or for participating in an activity. As I look through those
t-shirts (and there are a LOT), I can’t help but smile as I am reminded of the
day I received it, what the event/activity was, and the people I was there
with.
I know I’m not the only one with a stack of t-shirts like
this, because organizations and businesses understand that people really like
custom-printed apparel – especially t-shirts.
Some of these organizations use t-shirts as free giveaways and prizes.
Other organizations (ie: sporting events and leagues or fitness walks and
races) choose to create t-shirts to help unify teams or groups. Many children’s
organizations (YMCA, park districts, schools) create t-shirts to identify
classes, sports teams, or to group children by age.
Custom-printed apparel not only helps identify and unify
groups or teams, but it is also a way for organizations to express creativity
through design and art, humor through text and taglines, a schedule (for a
musical groups or sports teams), advertising and sponsorship (for public/private
sports leagues) among other things. The options for material, colors,
cut/style, and design are truly endless.
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| Shirts/Jerseys for Sports Teams |
Custom-printed apparel doesn’t have to just be a keepsake – but can also be a powerful (and FREE) “Wear
and Share” marketing tool. Of course your participants will enjoy wearing the
t-shirt AT the event, but odds are that they will continue to wear that shirt
in the future. The biggest fans of your brand, organization, business or cause
are the ones that will continue to wear the apparel the most – so be sure that
those fans don’t miss out. With your brand logo/name on the apparel (and
possibly your website, phone number, facebook and/or twitter handle), you will
continue to get brand exposure as people continue to wear the apparel in
public. They end up working for you,
and are driving attention (and with attention comes more clients and
participants) towards your cause without you having to do anything more!
Summer and spring events and activities seem to be the ones
that lend themselves to needing more custom-printed apparel, so as you start to
plan your events this season, consider creating some unique apparel for your
participants. Our design team will work with you every step of the way to make
sure the design you already have is printed with the best possible quality, or
will help you bring a brand-new design to life. The keepsake will certainly
make your event one that your participants and attendees will never forget.
